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What Asian foods or dishes could be made at home as an alternative to take-out?
Challenge Type: ideation
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$1,600
top 25%
291
submissions
DONE
20 months

Asian cuisine is a very popular takeout option for many consumers. It can be intimidating to try and make many Asian dishes from scratch, which is a big reason why consumers often just choose to order it instead of tackling a big culinary project. However, eating out can get expensive, and we believe there's a lot of opportunity for Asian offerings that can be sold in the grocery store as a substitute for eating out.

Deliverables
  1. Propose a specific Asian food or dish that could be sold in the grocery store so people could make it at home

    • Why did you choose this specific food/dish?

  2. Describe what the grocery store offering would look like. For example:

    • Would it be pre-made or would you have ingredients that consumers would use to make from scratch?
    • Who do you see as the target consumer for your Asian food idea?
    Submissions will be graded on the following criteria:
  • 1-10 Scale
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Submission questions


How often do you get Asian take-out food?

(Required)
Weekly
Monthly
Every few months
Almost never

What is your favorite option for Asian take-out?

Propose a specific Asian food or dish that could be sold in the grocery store so people could make it at home

  • Why did you choose this specific food/dish?

(Required)

Describe what the grocery store offering would look like. For example:

  • Would it be pre-made or would you have ingredients that consumers would use to make from scratch?
  • Who do you see as the target consumer for your Asian food idea?
(Required)
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Your solution must be at least 200 characters long
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