P&G | Next Challenge: Propose an awesome new frozen snack that incorporates PepsiCo brands or products |
Thanks to state-of-the-art processing methods, we have created a brand new type of skin and hair care ingredient that is based on purified vegetable oils like rapeseed. These all-natural oils are highly effective, and provide the same benefits as silicone alternatives, but are 100% natural, and 99% based on bio-renewable carbon.
We want your help finding a name for this new all-natural ingredient. As you think of your name, imagine you are shopping in the cosmetics department and looking for hair or skin products. You want something that conveys the product is all-natural, but assures you the product still provides the softness, moisture, and protection of other non-natural products.
See the images below for inspiration around the vibe we'd like achieve with the name.
Please answer the following:
1) What name would you give our new all-natural ingredient for hair/skin care?
- Why did you choose this name? Why will it inspire people to buy?
2) Provide three keywords you feel are most linked to the name of your product. Remember, these keywords should be related to the all-natural nature of the product and its positive properties.
Additional guidelines:
- Your idea should be language-neutral so that it's internationally applicable
- The idea should not have any chemical terms
- The idea should not contain any plant names
-
Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
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$5.80 | Kelsey McIntosh University of Central Florida | ||
$5.80 | AMAL VS APJ Abdul kalam Technological University | ||
$5.80 | Ricardo Canelo New York University | ||
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$1.70 | Elerick Hernandez University of Central Florida | ||
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$1.70 | Melin Chang Universidad del Zulia | ||
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$1.70 | Vinay Kumar HR Indian Institute of Management - Indore | ||
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$1.70 | Tyler Vaglivelo University of Connecticut | ||
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$1.70 | Aveek Choudhury Indian Institute of Management-Indore | ||
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$1.70 | Jasson Pérez Universidad Nacional Autónoma de México (UNAM) | ||
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$1.70 | Karlie McMillan Ambrose University College | ||
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$1.70 | Lora Olson Penn Foster | ||
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$1.70 | Lily Bauer University of Calgary | ||
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$1.70 | Gina Thompson Arizona State University | ||
$1.70 | Efosa clinton Omobude University of Benin | ||
$1.70 | Chris G Universita' di Bologna | ||
$1.70 | Melvin smth Jacobs University Bremen | ||
$1.70 | Pablo Estrada USAC | ||
$1.70 | Dima Gutu |