Podo | Next Challenge: Propose an awesome new frozen snack that incorporates PepsiCo brands or products |
Help Podo get rid of awkward selfies
Podo is a camera that sticks anywhere, so no one gets left out holding the camera. We are launching a Kickstarter campaign early next year to raise awareness for our product and start taking orders. We are eager to get the word out about our Kickstarter, and educate various user groups about the versatile use cases for Podo.
Deliverables
Submit an outline for how you would use the next two months to ensure widespread exposure for our Kickstarter campaign in January. Specifically, which consumer segments would you target, and how would you reach them?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
5 Winners
will receive $20 each
Leaderboard
$20.00 | Patrick Bankich Clarkson University | ||
$20.00 | Sahil Khosla University of Southern California | ||
$20.00 | Noah Belkhous Santa Clara University | ||
$20.00 | Deniz Kortan Rensselaer Polytechnic Institute |
Submission questions