Improve our on-demand delivery at 7-Eleven
$1,000
top 10
146
submissions
DONE
105 months

Recently, 7-Eleven paired with Postmates to provide on-demand delivery from participating 7-Eleven stores in 10 major metropolitan markets across the United States. 7-Eleven on-demand delivery allows customers to order in-store products, like fresh foods and beverages, household goods, and other common store items, straight to their door for a delivery fee. Millennials make up a huge portion of people who use on-demand delivery services, so we want to know what you think about our on-demand capabilities and how we can improve.
Deliverables
Help us make our on-demand delivery service better for Millennial customers. In your response, address the following questions:
- How do you think Millennials are currently using on-demand delivery services? What products do they like delivered to their doorstep?
- How do you think on-demand delivery could change to better suit your needs? Are there products that aren’t currently available that you would like delivered?
- What should 7-Eleven do to improve its on-demand service to make it as convenient and popular as possible among Millennials?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
Reward Tiers
5 Winners
will receive $150 each
5 Honorable Mentions
will receive $50 each
Leaderboard
$150.00 |
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Miles White University of South Florida | |
$150.00 |
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Spencer Redding Texas Tech University | |
$150.00 |
|
Stacie Kaufman State University of New York at Purchase | |
$150.00 |
|
Bryant Jay University of Central Florida | |
$150.00 |
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Natalie Consolino University of Arkansas - Fayetteville | |
$50.00 |
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Ruben Basa Pcd | |
$50.00 |
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Greer Brody University of Tennessee | |
$50.00 |
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Elijah Garcia Clatsopcc | |
$50.00 |
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Jameson Remick Boston College | |
$50.00 |
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Emilee Helm University of Washington |
Submission questions