H.K. Anderson | Next Challenge: Help us find a great name for our new line of Pure Leaf ready-to-drink teas |
In 1888, H.K. Anderson started in a Lancaster, Pennsylvania storefront bakery, hand-twisting German pretzels and baking them to a golden perfection. Since then, our company has grown to produce great snacks, like salty pretzel sticks, peanut butter nuggets, double baked butter balls, and honey wheat braids that everyone can love.
We want to create a new snack that fits in our line and will appeal to busy women who need a quick snack between work and dinner. This woman is professionally ambitious, and has many tasks to complete before dinner and arriving home. She needs a snack during the transition between the office and home, something that will be easy to carry and eat while completing other tasks. But this snack shouldn't leave her feeling unhealthy or ruin her appetite for dinner. it should tide her over, leaving her ready for the evening.
What's your idea for a craveable pretzel snack that will give working women delicious premium snacking between leaving the office and dinnertime? Specifically:
- Describe your snack in detail. What is it made of? How big is it? What are the flavors and textures someone will experience when they eat it?
- What should your snack be named?
- How will your snack and its name appeal to the target demographic of busy working women?
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Submissions will be graded on the following criteria:
- Meets Deliverables
- Creativity
- Clarity
will share $1,000
will share $400
will share $200
$125.00 | Meagan Bartlett Columbus State Community College | ||
$125.00 | Mackenzie Smith Ohio University | ||
$125.00 | Mathew Kuruvilla Temple University | ||
$125.00 | Jennifer Miller Walden University | ||
$125.00 | Courtney Mizerak The College of William & Mary | ||
$125.00 | Zachary Lund Colorado State University | ||
$125.00 | Lauren Wachenfeld Washington University in St. Louis | ||
$125.00 | Kristi Kan University of Maryland | ||
$40.00 | Dominique Altamari University of Massachusetts | ||
$40.00 | Miles White University of South Florida | ||
$40.00 | Ethan Chlebowski North Carolina State University | ||
$40.00 | Ashley Guerrero Western Governors University | ||
$40.00 | Miranda Kline Mansfield | ||
$40.00 | Breanna Simard Siena | ||
$40.00 | Constantine Spyrou University of California at Davis | ||
$40.00 | Mason Pramod University of Missouri - Columbia | ||
$40.00 | Angeline Meller Hofstra University | ||
$40.00 | Victoria Hancock Bentley University | ||
$11.10 | Hadiah Broady University of Maryland | ||
$11.10 | Stephanie P Indiana University | ||
$11.10 | Tiffany Lam University of Illinois | ||
$11.10 | Jane Gloth Towson University | ||
$11.10 | Oscar Lamb University of North Carolina at Chapel Hill | ||
$11.10 | krec0006 Flinders University | ||
$11.10 | Morganne Wilbourne St-andrews | ||
$11.10 | H X James Cook University | ||
$11.10 | Lauren Polson University of Central Florida | ||
$11.10 | Christina Matayka Elgin | ||
$11.10 | Jennifer Arida Cuyahoga Community College | ||
$11.10 | Mike Trepte University of Virginia | ||
$11.10 | Madison Phan University of California at Berkeley | ||
$11.10 | Samantha Fink Stetson University | ||
$11.10 | hamurphy North Carolina State University | ||
$11.10 | Dr. Janelle Christine Simmons Liberty University | ||
$11.10 | Peyton Carmichael Instituto de Empresa | ||
$11.10 | Michael Boyko Lehigh University |