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Completed
Anonymous CompanyCloses August 02, 2024
Calling Gen Z! How well do you understand the product offerings of mobile carrier brands? (US ONLY)

A total of $800 will be awarded to the top 20% of winners for this challenge. Below is a breakdown of the prize distribution.

  • Top 4% share $500
  • Next 6% share $200
  • Next 10% share $100

Time expired
2 months
Prize pot
$800
Description

Wireless carrier product offerings have evolved significantly over the years to let consumers personalize their selections based on individual needs and preferences. From offerings such as electronic devices, gaming hardware, accessories, entertainment services, streaming, insurance/protection, etc., the market has become increasingly complex and, in turn, can be challenging to effectively communicate to customers.

This evolution has empowered consumers with more choices, but also requires a new level of research and understanding which can be daunting for many. These complexities can create barriers between wireless carriers and younger consumers.

We want to know what you think about how wireless product offerings are communicated to consumers, what appeals or doesn't appeal to Gen Z, and how we can do things differently!


**Please note: any submissions received from outside the US will be rejected and not considered for prize money**

This challenge is closed and is no longer accepting new solutions.

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